We Tried Potato Milk (So You Don’t Have To) Before It Hits Supermarkets

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First, there was soya. Then, oat, almond and coconut hit the mainstream. Now, there’s a new dairy-free milk alternative – but we’re really not sure how we feel about it.

Potato milk will be one of 2022′s biggest food trends, according to Waitrose’s annual food and drink report. Low in sugar and saturated fat, it is set to dominate coffee shop menus in the coming months, according to the supermarket’s foody forecasters.

It’s a convenient prediction, considering the retailer is launching the product in stores in February 2022. Nevertheless, we were intrigued to give potato milk a try, especially after our deputy editor-in-chief pointed out that most vodka is made from potatoes, too.

Waitrose will be stocking three varieties of Dug potato milk from the Swedish brand Veg of Lund: Original, Unsweetened and Barista. And if you can’t wait till February, Dug is already available from vegan speciality stores and Amazon – where you can get taster pack of all three varieties for £11 or a six pack of Original for £13.99 – ahead of its big supermarket debut.

According to the makers of Dug, potato milk is “the most sustainable alternative on the market”. Three members of the HuffPost UK Life team tried it – and it generated some very different opinions.

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