Aldi no longer cheapest supermarket as Yorkshire giant knocks it off top spot

It’s unsurprising that Lidl comes out as the cheapest overall with Aldi not far behind but the German chains aren’t too far in front of some of the other stores.

The Big Four – Asda, Morrisons, Tesco and Sainsbury’s are predominantly seen as the traditional supermarkets and Which! has compared the two European discount retailers as well to see just how far you can stretch your money.

For a family with kids at home, shoppers would have paid £24.11 for a basket of 23 essential items at Lidl which is just 43p less than Aldi.

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Yet in comparison to Waitrose, it’s a whole £9 less.

According to the Mirror, consumer group Which? compared the prices of 23 items across all the supermarkets, including own-brand products such as apples and eggs as well as branded goods such as Hovis wholemeal bread.

So with Lidl coming out cheapest, their 23 essential item came out at just £24.11.

ASDA_checkout_F Walmart_AR2015 Photographs © 2015 Barbara Ries. All rights reserved. 415.460.1440

But Leeds’ Asda was the cheapest ‘big four’ supermarket, with a basket costing £25.22.

Yet at the other end of the scale, Waitrose would have cost households £33.20 – a whole 38% more.

Groceries with some of the biggest price differences included own-label melon, which had a difference of £1.31 between Lidl and Waitrose, and PG Tips tea bags, which had a difference of £1.25.

For those who carried out a big shop, Which? also compared 82 items comprising more branded items.

Comparing items such as Branston baked beans and Colgate toothpaste, Lidl and Aldi were excluded as the two shops don’t stock significant volumes of branded products.

The list also compared Kenco coffee, Oxo stock cubes and Twinings English breakfast tea with own-label products including onions and milk.

Asda has been the cheapest mainstream supermarket for more than a year, having claimed the title every month since January 2020.

Ele Clark, Which? retail expert, told The Mirror: “The weekly food shop can have a big impact on consumers’ pockets, which is why we check hundreds of grocery prices every day.

Lidl was cheapest overall
Lidl was cheapest overall

“Our latest analysis shows shoppers don’t have to pay over the odds for a trolley of popular groceries if they go to Lidl, which was the cheapest supermarket in August.

“Shoppers wanting to cut down on the cost of a wider selection of branded goods could consider shopping at Asda, which was more than £21 cheaper than the most expensive supermarket.”

Cost of 23 essential items – compared

Below is how much consumers spent on an average shopping basket of 23 goods last month.

  1. Lidl – £24.11
  2. Aldi – £24.54
  3. Asda – £25.22
  4. Morrisons – £27.14
  5. Sainsbury’s- £28.18
  6. Tesco – £28.47
  7. Ocado – £30.33
  8. Waitrose – £33.20

Cheapest Big Four grocer in August

The comparison of 82 items also included Ocado and Waitrose.

  1. Asda – £149.20
  2. Sainsbury’s – £158.53
  3. Morrisons – £159.34
  4. Ocado – £161.16
  5. Tesco- £161.16

  6. Waitrose – £170.42

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